Tuesday, October 21, 2008

Social Networking

I'm seeing something.

I'm seeing something pretty interesting that I did not think could happen.

I'm seeing it and I'm kinda surprised that it's going to succeed. Prior to this or last year, we did not have many social networks. Each site was independent and carried it's own set of users. Each one fighting to have it's users generate it money somehow.

I'm seeing a change wherein the sites are becoming more social, more open.... I feel it's geared more towards other means now. For example: lets say i bought a new itouch. I post on facebook that my itouch works great!!This post causes subconscious influence on the next person who might be looking to buy one and might be in my friend list. This person might be seeing this message from his google reader, or his/her iGoogle page. This person sees google targetted ads for the itouch, and causes more subconscious "want" for said item.

Social networking was once reserved for "real life" conversations and real life connections. We'd get together, you'd see my new itouch and we'd talk about it. You'd go home, talk to your parents or your other friends about the device.... You see where i'm heading with this.

The internet never had this type of capability. Everything was seperate and we relied on ads to convey this type of information. Now, we're publicizing all sorts of personal information, which in my mind, is geared towards getting people to buy more "stuff". Sure, we'll learn more about the world via twitter and everyones personal comments. Sure I'll find out that my friend "john" might have gone out last weekend and was completely wasted but had the best (insert drink name here). What's the real story behind all the online social networking? I hope you're starting to get the idea ;-)

Gotta run! Sudennly I want (insert drink name here) because my friend john drank it and loved it!

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